People often won't do something because they "don't know where to start", "don't know how to do it" or "don't have anybody to guide them."
Every day I get messages on Instagram from entrepreneurs, influencers and professionals asking different variations of the same two questions:
- What options they have for creating wealth for themselves. For example, "what kinds of online businesses can I start, and how do I start them?"
- How they can monetize what they already do. For example, "I'm a fashion influencer, how can I make money from my blog and social media following?"
I'm always happy when they ask me because it shows that they're taking action. But there's a simpler, faster and better solution for them, and that's using the internet.
The internet is so underrated. It gives you instant access to the totality of world knowledge (not just memes, quizzes and animal videos). You can learn about anything you want, in as much detail as you like, at your own pace, whenever and wherever you want. It's a goldmine, and the most practical solution for anyone who's seriously looking to take action on their ambitions.
But the internet's a big place, so here are my top five ways to learn your way to success online:
1. Google it
Imagine having a mentor who could answer any question you had. Well, that's Google (or any other search engine).
Google is the best place to start, because you can go as broad as "how do I make money?" to as specific as "how can I get paid by brands to promote them on Instagram?"
I always recommend starting as broad as possible so that you can get the 'big picture' of what there is to know. Once the picture is clear, you can start asking more specific questions that are most relevant to you and what you want to do.
2. Watch videos on YouTube
If Google is the mentor who can give you the answers, YouTube is the mentor who can show you them.
Whether it's for getting inspiration or watching step-by-step how something is done, visual learning is extremely effective.
Whenever I'm trying something new, I'll watch as many YouTube videos as it takes for them to start getting repetitive, because then I know I've learned what I need to take action.
3. Take free or paid video courses
An alternative to YouTube is to take video courses on platforms such as Udemy.
The benefit of this approach is that the knowledge in a course is normally more comprehensive, better structured and of higher quality than YouTube videos.
You can also see ratings, reviews and testimonials from other students to ensure that each course you're interested in is worth taking.
4. Join Facebook groups
Facebook has tens of thousands of groups for a huge variety of different topics.
It's worth searching for and joining groups that you're interested in, because you'll get access to a tribe of people who are similar to you and what you're doing.
Group members answer questions, provide valuable news updates and generally support each other. It's a great way to learn, socialize and build your network at the same time.
5. Buy a book / eBook on Amazon
Books may seem old-school compared to the other options on my list, but they're still a great resource for knowledge.
The majority of CEOs read a book per week, and many of the world's most successful people have similar reading habits too.
If you're wanting the most up-to-date knowledge (e.g. the best growth hacks for Snapchat), then books aren't your best resource for that. However, if you're wanting to learn about something in-depth (e.g. how to build a brand), then a book may be exactly what you're looking for.
"I don't know where to start", "I don't know how to do it" or "I don't have anybody to guide me" aren't real excuses anymore, you have all the knowledge you need available to you.
Whenever you need to find an answer, Google it, watch videos on YouTube, take free or paid video courses, join Facebook groups or buy a book / eBook on Amazon.
Learning is a continuous process, especially in today's world of constant change. But with these five ways of learning your way to success, you'll be able to stay at the top of your game.